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Nonprofit · Legislative · California
Refocusing the housing debate in four days.
- 4 days
- approval to launch
- 16
- counties activated
- 35+
- districts reached
- 3
- bills killed
Outcome
All three targeted bills were killed.
Three bills threatened tools small landlords rely on, and the debate was dominated by institutional voices. Influent partnered with a homeownership advocacy group to reach renters, faith leaders and families priced out of homeownership. Their own answers became every message, routed to their own legislators by email and fax, with extra pressure on committee chairs.
In their own words
"Our grown kids moved back in because housing costs are impossible."
"Rents keep rising faster than anything else in our budget."
What Influent built
Partner networks · Story capture · Grassroots · District routing